Founded in 2015, ZIIMUSIC is a collective of creatives dedicated to creating culturally responsive pathways for artists seeking to build sustainable careers in the global music industry.
Our commitment to cultural diversity and artistic excellence is showcased through our strategic approach to supporting artists as they evolve their careers and develop global brands.
Inspired by the African principles of "nhimbe" or "mushandira pamwe," we employ a skills-sharing model that places artists at the center of everything we do, moving beyond the traditional label framework.
In recent years, we have celebrated significant milestones, including the launch of Reflections Beyond Words, a platform designed to establish a Global Creative Economy. This initiative celebrates the contributions of creatives from the Global South within so-called Australia's creative industry.
